Welcome!
I look forward to seeing you soon on Zoom, for a 2-day training on “How to Be Strategic”. You’ll find below an overview of content for the Open Course you’re attending. Feel free to contact me anytime for assistance, by email (fred.pelard@me.com) or phone (+44 7710 488 845).
Warm wishes, Fred
The exact dates for the 2025 sessions are yet to be finalised:
Core Training (UK & EU times) = March or April 2025
Advanced Level (UK & EU times) = May or June 2025
Core Training (US times) = September or October 2025
You can book your seats in the shop here & now
*** If you don’t know me yet, have a look at what repeat clients say about the training ***
“How to Be Strategic” contains 2 courses, that I deliver live & interactive in an open-to-all setting via Zoom. Each course is aimed at a different level of professional experience. Scroll in the image below or click here to read & download an overview of the content for the Core Training (p5) and the Advanced Level (page 6).
Both courses contain brand new modules on how to practically use GenAI for strategy formulation & strategic thinking, that I've already shared for my regular clients (Deloitte, BBC, Allianz, IKEA, multiple tech startups & scaleups, etc).
Which course to attend
The Core Training is my most popular course. It is intended for anyone with at least 4 years of professional experience. This training is like an intense, micro-MBA-type course. It equips participants with a very different mindset, seeing business solutions much faster with greater clarity. This is backed by a comprehensive toolset of 8 strategic thinking techniques, to crack a large variety of problems. These techniques are universally applicable.
Federico Bonatti, CFO Switzerland, IKEA
“I really like Fred's ability to explain with real life examples. His approach to the topics is far from being ‘classic academic’; one could say that his is rather the perspective of a ‘literate entrepreneur’, which makes the sessions anchored in everyday reality. Fred is a very good story teller, and the way he presents the various topics gathers the attention and the interest of the audience, even over 2 days in the solely digital world of a course over Zoom”
The Advanced Level is intended for people with at least 8 years of professional experience. This course assumes you are already familiar with the key techniques from the Core Training (Rollercoaster, Magic Tree, Happy Line, Pyramid Principle, Beautiful Constraint, etc) and complements them. Participants are typically on the management team, heads of business units or function, or on the strategy team in corporates or scalups, and managers or above in consulting. It helps to have already attended a Core Training with me (either the one on here, or “Strategy 201”, “Strategic Frameworks”, “Strategic Thinking Level 2”, etc) or at last a variant of it.
Dave Merrick, Head of Motor Insurance,
Moneysupermarket
"Easily one of the best courses I have attended in a long, long time. A great mix, full of interesting business theories and very practical tips & approaches”
What materials & support will you receive
You will receive after the course a 45-page PDF with all the key slides and takeaways, including detailed instructions on how to strategically apply the main techniques to the most strategic issues for your business and your life. Fred will also remain available to you at any time after the course for a free 30 minutes ‘Clarity Chat’.
Heather Walker, General Manager, Emerging Accounts Tax & Accounting, Thomson Reuters
"I like the approach of learn the model, then practice it. How to Be Strategic is a great investment to acquire a powerful strategic toolkit that can be applied anywhere, immediately”
Who to contact
Feel free to contact Fred Pelard directly anytime, by email (fred.pelard@me.com) or phone (+44 7710 488 845) for assistance.
